Wednesday, April 10, 2019

Do Follow And No Follow Backlink | All You Need To Know

Are you in search of SEO optimization of your website/blog and have come across the word Do Follow and No Follow Backlink?
If so then after reading this article all of your doughts will get clear. If you are a newbie blogger and want to know about No follow and Do Follow backlinks than be in touch with this article.




What is Do Follow Backlink?

A do-follow backlink is a link that will pass on the SEO benefits of the website where it is built from to the outbound linked site. This is the type of backlink that you need to create for SEO purpose. 

When doing SEO of your website you need to focus mainly on link building which will help you in making a do-follow link. This will definitely improve your site ranking in terms of SEO.

Backlinks created from high DA(Domain Authority), PA(Page Authority) will pass the link juice toward the outbound site thereby improving the ranking of the site in the search engine.


What is No Follow Backlink?

A no-follow backlink, on the other hand, is a link that does not pass the SEO benefits of the source site to the hyperlinked site. No-follow links do not have much or any SEO value, and they will not add up to the link profile that search engines use to evaluate when ranking websites.
The bots will take a note of this link but not follow where it is pointing to. 
Search engines bots will crawl this link but definitely will not pass to the outbound site and will remain on page.

When and where to use these links?

Nofollow-You can use no-follow links when you link a website of low reputation or simply consider as low quality. For such link building, we need to use the no-follow tag so that search engine won't index such low-quality links from our site or else it will decrease your ranking.



How to check if the link is nofollow?

Simply right-click on the link in the browser and click inspect element. If it contains a nofollow tag as shown below then it is a nofollow link.

Example of no-follow link


<a href=”https://www.niktech.in/ rel=”nofollow”>NikTech</a>




Remember these points before using no-follow tag

  •  Always use a no-follow tag for links that point towards age-restricted sites, gambling, hacking.
  • Always use Nofollow tags with sponsored ads.
  • Use Nofollow Tags with Affiliate links.
  • Use Nofollow Tag with the websites which are not of your niche.
  • Use Nofollow Tag to the websites of low-quality content.



Dofollow- These are the links that are very useful when we allow search engine bots to index to our website or post links. We should use do-follow links to high-quality websites.

Example of do-follow link

<a href=”https://www.niktech.in >NikTech</a>

Remember these points before using a do-follow link

    • Use Dofollow links to the high authority websites in your niche.
    • You can also add Dofollow links on the posts which provide original and high-quality content.


    Do Follow And No Follow Backlink | All You Need To Know
    NikTech

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